Discover Linkedin Premium Price and Subscription in 2024

The landscape of LinkedIn prospecting is revolutionizing the approach for sales and recruitment professionals by establishing a more direct connection with business decision-makers.

Instead of adhering to conventional methods, it centers on a profound understanding of the specific needs of prospects. By fostering authentic connections within LinkedIn's professional environment, this approach leverages constantly updated data provided by members, presenting genuine opportunities for business development and recruitment on LinkedIn.

In essence, LinkedIn prospecting stands out for its simplicity, genuine engagement, and relevance, reshaping the way professional relationships are approached and bridging the gap between decision-makers and sales and recruitment professionals.

Linkedin Free offers basic search features to find prospects, candidates, companies, and jobs. However, Linkedin Premium, the paid version, is specifically designed to cater to the needs of sales professionals, marketers, recruiters, and job seekers.

Opting for Linkedin Premium means choosing from four main subscription plans, some of which have multiple variations:

• Linkedin Premium Career: Facilitates recruiter contact and boosts your career.
• Linkedin Premium Business: Ideal for professionals looking to expand their network.
• Linkedin Recruiter: Eases candidate identification for HR managers and enables recruitment campaigns. It comes in three versions:
  • Linkedin Recruiter Lite
  • Linkedin Recruiter Professional
  • Linkedin Recruiter Corporate
• Linkedin Sales Navigator: Designed for prospecting professionals seeking qualified leads. It comes in two versions:
  • Linkedin Sales Navigator Core
  • Linkedin Sales Navigator Advanced

Linkedin Premium price

How much does Linkedin Premium cost?

Linkedin Premium Career price

• €19.82/month annual subscription (save €198.30 compared to monthly)
• €39.66/month monthly subscription

Linkedin Linkedin Premium Business

• €44.62/month annual subscription (save €247.90 compared to monthly)
• €69.41/month monthly subscription

Linkedin Recruiter Lite price

• €123.96/month annual subscription (save €446.31 compared to monthly)
• €168.59/month monthly subscription

Linkedin Recruiter Professional price

• Price on request, exceeds €800/month

Linkedin Recruiter Corporate price

• Price on request, exceeds €800/month

Linkedin Sales Navigator Core price

• €63.99/month annual subscription (save €160.00 compared to monthly)
• €79.99/month monthly subscription

Linkedin Sales Navigator Advanced price

• €104.99/month annual subscription (save €360.00 compared to monthly)
• €134.99/month monthly subscription

Some concepts to better understand Linkedin Premium

All these subscriptions offer Inmails and Open Profile features. If you're unfamiliar with them, read on.

What are Inmails?

In Linkedin's free version, you must first connect with a member to send them a message. Inmails, despite the name, let you bypass this restriction and send private messages to members not in your network. The number of Inmails varies depending on the chosen Linkedin Premium subscription and is renewed monthly.

What is an Open Profile?

Open Profile is a Linkedin Premium feature that allows anyone outside your network to send you messages.

Linkedin Premium Career

Linkedin Premium Career is primarily intended for job seekers looking to stand out from other candidates.

Pricing and overview

• 1-month free trial
• €19.82/month annual subscription (save €198.30 compared to monthly)
• €39.66/month monthly subscription

Key features

• 5 Inmails per month
• See who's viewed your profile in the last 90 days
• Open Profile
• Job and candidate insights
• Top Applicant Job Recommendations
• Company Insights
• Resume insights
• 16,000+ Linkedin Learning courses
• Full access to Interview Preparation tools

This subscription is particularly suitable for users aiming to advance their career, explore job opportunities, and gain prominence in search results.

Benefits of Linkedin Premium Career

• Inmails: Send Inmail messages to recruiters and professionals of interest, even if they're not in your first-degree network.
• Enhanced visibility: Your profile is highlighted in search results, increasing the likelihood of being noticed by recruiters and potential employers.
• Profile tips: Receive suggestions and tips to optimize your profile and attract recruiters' attention.
• Profile view notifications: Get alerts when recruiters or other professionals view your profile.
• Access to subscribers: See who's following you and interested in your profile, useful for gauging visibility.
• Company information access: Obtain details about hiring companies and available positions.
• Premium Career badge: Your profile features a Premium Career badge, signifying your commitment to job seeking.
• Online courses: Access online courses through Linkedin Learning to enhance your skills and enrich your profile.
• Profile viewers: See which companies and professionals have viewed your profile.
• Activity alerts: Receive notifications when users engage with your profile, aiding follow-up efforts.

Linkedin Premium Business

Linkedin Premium Business is a subscription offering designed specifically for professionals and businesses seeking to expand their network, access advanced profile insights, and enhance their visibility.

Pricing and overview

• 1-month free trial
• €44.62/month annual subscription (save €247.90 compared to monthly)
• €69.41/month monthly subscription

Key features

• 15 Inmails per month
• See who's viewed your profile in the last 365 days
• Unlimited profile browsing
• Open Profile
• Job and candidate insights
• Top Applicant Job Recommendations
• Company Insights
• Resume insights
• 16,000+ Linkedin Learning courses
• Full access to Interview Preparation tools

Advantages of Linkedin Premium Business

• Enhanced visibility: Your profile stands out in search results, attracting more attention from interested users.
• Full profile access: View complete profiles of users, including those outside your first-degree network, facilitating professional network expansion.
• Inmail messaging: Send Inmail messages to individuals outside your network, facilitating the initiation of new professional relationships.
• Advanced information access: Gain access to detailed company information, job postings, and profile statistics for valuable insights.
• Online learning: Benefit from access to online courses through Linkedin Learning, contributing to your professional development.
• Enhanced search filters: Access advanced search filters for quicker identification of relevant contacts.
• Profile analytics: Review statistics on how other users discovered your profile.
• Premium badge: Your profile features a Premium badge, indicating your subscription status to other users.
• Profile viewers: See users who have viewed your profile, offering insights into the interest you generate.
• Activity alerts: Receive notifications when users engage with your profile, aiding in tracking interactions.

Linkedin Sales Navigator

Linkedin Sales Navigator is a robust platform designed for sales and marketing professionals aiming to optimize their prospecting efforts, lead generation, and client relationship development.

Linkedin Sales Navigator provides access to individuals outside your network, facilitating direct connections with decision-makers. It offers a fresh way to gather relevant business information, free from advertisements and clutter.

With advanced search filters, Sales Navigator is an incredibly precise lead search tool. For instance, you can contact leads whose companies have recently raised funds, ensuring you offer or renew your services at the right moment.

Check out our comprehensive guide on how to use Sales Navigator to learn about utilizing advanced filters and obtaining crucial information for successful prospecting.

Moreover, you can engage with connections interested in posts and groups you follow, regardless of their global location.

In short, Sales Navigator revolutionizes the prospecting approach, eliminating the need for messy Excel spreadsheets and manual data entry or stacks of business cards.

Although creating prospect lists is simple in Sales Navigator, keep in mind that you can't export them to CSV or access them without a subscription renewal. However, extensions like Kanbox allow direct CSV exports from the Sales Navigator interface, preserving your prospects' lists while eliminating duplicates across different lists.

Pricing and overview

Sales Navigator Core

• 1-month free trial
• €63.99/month annual subscription (save €160.00 compared to monthly)
• €79.99/month monthly subscription

Sales Navigator Advanced

• 1-month free trial
• €104.99/month annual subscription (save €360.00 compared to monthly)
• €134.99/month monthly subscription

Key features

• Sales Navigator Platform
• 50 Inmails per month
• See Who's Viewed Your Profile from the last 365 days
• Unlimited People Browsing
• Open Profile
• Custom lead and account lists
• Advanced lead search and account search
• 10,000 saved leads
• Lead recommendations and saved leads
• Real-time alerts on prospects and accounts
• Company Insights (not included in Sales Navigator Advanced offer)

Advanced version also includes:

• Send Smart Links and track engagement
• Leverage your team’s network with TeamLink
• Shareable custom lead and account lists
• Centralized account management
• Upload and manage your book of business

Advantages of Linkedin Sales Navigator

Linkedin Sales Navigator assists you in navigating the complex landscape of sales, equipping you with the necessary tools and information to establish fruitful relationships and boost your sales.

• Unlimited people and company searches: Search for people and companies without limitations.
• Precise advanced filters: Use a range of advanced filters to target your ideal leads.
• Custom prospecting lists: Create personalized lists of prospects and companies.
• Real-Time alerts: Get notified when your saved prospects and accounts take action.
• Authentic relationships: Identify commonalities with your leads to facilitate engagement.
• Global database access: Reach out to leads and connections worldwide.
• Direct messaging: Initiate conversations with prospects via Inmail.
• Company insights: Access valuable information about companies.
• Linkedin learning: Access over 16,000 courses for professional growth.

The Sales Navigator package offers more advanced features for professionals with complex prospecting and lead generation needs. Follow this link if you want to learn how to use Linkedin Sales Navigator.

Linkedin Recruiter Lite

Linkedin Recruiter Lite is tailored for human resources and recruitment professionals. This subscription provides tools and features to streamline the recruitment process, talent search, and candidate management.

Recruiters, independent headhunters, and recruitment agencies can use Linkedin Recruiter to build networks of relevant and high-quality candidates.

It's clear that Linkedin Recruiter caters to HR professionals, while Linkedin Career is aimed at candidates.

Pricing and overview

• 1-month free trial
• €123.96/month annual subscription (save €446.31 compared to monthly)
• €168.59/month monthly subscription

Key features

• Plateforme Recruiter Lite
• 30 Inmails per month
• Access to your 2nd and 3rd-degree networks
• 20+ advanced search filters
• Candidate search alerts
• Candidate recommendations daily
• Search with smart suggestions
• Personalized outreach with saved templates
• Post a free job posting
• Projects for organization and tracking
• Inmail performance insights
• Jobs analytics
• Company Insights
• 16,000+ Linkedin Learning courses
• Full access to Interview Preparation tools

Advantages of Linkedin Recruiter Lite

• Talent search: Linkedin Recruiter Lite provides advanced search capabilities to find candidate profiles matching specific criteria such as experience, skills, and location.
• Inmail messaging: Linkedin Recruiter Lite users can send Inmail messages to potential candidates, inviting them to apply or initiate a conversation.
• Enhanced visibility: This subscription allows recruiters to view complete profiles of all candidates on Linkedin, including those outside their network.
• Job spotlight: Job postings by Recruiter Lite users are highlighted to attract candidate attention.
• 1 Free job posting: Users can post one job for free.

The Linkedin Recruiter offering includes many other advantages and is available in two additional subscription tiers with pricing available upon request, though the prices are quite high:

• Recruiter professional services
• Recruiter corporate

Making the choice: Linkedin Recruiter Lite vs. Sales Navigator

Linkedin Premium effectively covers the needs of professionals in the fields of sales, marketing, and recruitment within businesses. All these subscriptions offer quality services.

We often hear recruiters hesitating between Recruiter Lite and Sales Navigator after trying them out. If you have the same questions, know that these two subscriptions, even though they have different names, are quite similar in terms of functionality. However, Sales Navigator proves to be the better option and presents some significant differences.

A Broadened database

Recruiter Lite searches exclusively within a candidate database, while Sales Navigator includes all Linkedin members: leads and candidates, meaning the entire Linkedin database.

This is why you are regularly prompted by Linkedin, asking if you are open to new opportunities, even if you are already employed. This increases the volume of results with Recruiter Lite.

Access to 3rd-degree connections

Unlike Sales Navigator, Recruiter Lite does not grant access to 3rd-degree connections, which significantly limits the opportunities to seize:

• 1st-degree : your connections
• 2nd-degree : the connections of your connections
• 3rd-degree : the connections of the connections of your connections

To access 3rd-degree connections, you'll need to upgrade to higher versions of the Recruiter subscription: Recruiter Professional Services or Recruiter Corporate, starting around €800 per month.

Numerous and more relevant filters

Sales Navigator offers 29 filters, compared to 21 in Recruiter Lite.

The latter includes filters related to the search for candidates' skills and year of degree attainment, which Sales Navigator does not possess. These filters might not be highly relevant, as our connections often make us appear as experts in everything and anything, leading them to tick all skill checkboxes.

The year of degree attainment, from our perspective, can be somewhat enigmatic in most cases, unless targeting candidates from a specific class of a prestigious school.

Sales Navigator includes 2 filters that are genuinely missing in Recruiter Lite:

• Years in current company
• Years in current position

These filters serve as good indicators to determine if a candidate holds seniority in their current position and if they change companies frequently.

Conclusion

There are other criteria favoring Sales Navigator that we won't delve into in this article, but we've highlighted the elements that, in our view, make all the difference. You'll understand that Sales Navigator is the preferred choice if you have doubts and, on top of that, it's more cost-effective.

However, regardless of the choice between Linkedin Premium subscriptions, you'll get value for your money.